Segment Status

Google Enhanced Conversions is experiencing elevated failures

Monitoring - A fix has been implemented and we are monitoring the results.
Sep 19, 2025 - 01:20 PDT

Identified - The issue has been identified and a fix is being implemented.
Sep 19, 2025 - 00:48 PDT

Update - We are continuing to investigate this issue.
Sep 18, 2025 - 23:46 PDT

Investigating - We are currently investigating this issue.
Sep 18, 2025 - 20:59 PDT

Uptime over the past 90 days. View historical uptime.

Data Ingestion (Tracking) API Operational

90 days ago

100.0 % uptime

Today

Data Ingestion (Tracking) API (US) Operational

90 days ago

100.0 % uptime

Today

Data Ingestion (Tracking) API (EU) Operational

90 days ago

100.0 % uptime

Today

Data Processing Pipeline Operational

Data Processing Pipeline (US) Operational

Data Processing Pipeline (EU) Operational

Web Interface Operational

Web Interface (US) Operational

Web Interface (EU) Operational

Analytics.js CDN Operational

Analytics.js CDN (US) Operational

Analytics.js CDN (EU) Operational

Streaming Destinations Operational

Streaming Destinations (US) Operational

Streaming Destinations (EU) Operational

Cloud Sources Operational

Cloud Sources (US) Operational

Cloud Sources (EU) Operational

Warehouses Operational

Warehouse Destinations (US) Operational

Warehouse Destinations (EU) Operational

Engage Operational

Engage (US) Operational

Engage (EU) Operational

Profiles Sync Operational

Libraries Operational

Libraries (US) Operational

Libraries (EU) Operational

Public API Operational

Public API (US) Operational

Public API (EU) Operational

Blobstore Destinations Operational

Blobstore Destinations (US) Operational

Blobstore Destinations (EU) Operational

Reverse ETL Operational

Reverse ETL (EU) Operational

Reverse ETL (US) Operational

Data Lakes Operational

Data Lakes (US) Operational

Data Lakes (EU) Operational

Data Deletions Operational

Data Deletions (US) Operational

Data Deletions (EU) Operational

Linked Events Operational

Linked Events (EU) Operational

Linked Events (US) Operational

Linked Audiences Operational

Linked Audiences (US) Operational

Linked Audiences (EU) Operational

Operational

Degraded Performance

Partial Outage

Major Outage

Maintenance

System Metrics Month Week Day

Tracking API Latency

Fetching

Destinations time to first delivery attempt (p95)

Fetching

Destinations end-to-end latency (p95)

Fetching

Profile API response time (p95)

Fetching

Past Incidents

Sep 19, 2025

Unresolved incident: Google Enhanced Conversions is experiencing elevated failures.

Sep 18, 2025

Sep 17, 2025

Google Enhanced Conversions is experiencing elevated failures

Resolved - This incident has been resolved.
Sep 17, 18:06 PDT

Update - We are continuing to monitor for any further issues.
Sep 17, 16:08 PDT

Monitoring - We've mitigated this incident, and impacted customers should start seeing positive results.
Sep 17, 15:18 PDT

Identified - We've identified the cause of the forbidden errors and are working on mitigation.
Sep 17, 14:58 PDT

Investigating - We're investigating unexpected forbidden errors across multiple customers for the google enhanced conversions destination. We're reaching out to Google for support.
Sep 17, 14:37 PDT

Sep 16, 2025

No incidents reported.

Sep 15, 2025

No incidents reported.

Sep 14, 2025

No incidents reported.

Sep 13, 2025

No incidents reported.

Sep 12, 2025

No incidents reported.

Sep 11, 2025

No incidents reported.

Sep 10, 2025

No incidents reported.

Sep 9, 2025

Partial Sync Failures for Profiles Sync

Resolved - We have implemented measures to prevent unintended traits from appearing in profile syncs, and syncs are now running as expected. Our teams are developing a long-term solution and will share guidance with impacted customers on how to address any previously affected data.
Sep 9, 14:42 PDT

Identified - Between August 28, 2025, 11:21 AM PT and September 5, 2025, 5:04 AM PT, certain internal computed traits were unintentionally synced to the profile_traits_updates raw table for some specific scenarios. This resulted in partial sync failures for that table because of a breach of the warehouse column limit, which prevented data from being fully written.
To mitigate the issue, we have disabled the syncing of such traits going forward and are actively evaluating next steps to remediate the data that was already synced.
Sep 9, 07:23 PDT

Sep 8, 2025

No incidents reported.

Sep 7, 2025

No incidents reported.

Sep 6, 2025

No incidents reported.

Sep 5, 2025

No incidents reported.

Related

Past Incidents